Firelands Wax - Danielle

Hello! My name is Danielle, and I’m the owner and maker behind Firelands Wax, an artisan soy candle company from the Firelands of Ohio. I specialize in handmade seasonal Ohio soy candles inspired by the nature and nostalgia of our local region.

Each of my handmade candles are crafted with familiar and authentic aromas ranging from the unusual to the nostalgic. Using 100% soy wax, cotton wicks, phthalate-free oils, and a minimalist design, I create a premium candle experience that reflects life in Northern Ohio. My mission is to help you create a relaxing and aromatic home environment that is in synchrony with the seasons through the use of clean burning candles. 

The company was born at the intersection of opportunity and family, back in 2015, when I was running a gift crate business and we couldn’t find candles that fit our locally themed, minimalist vision. A chronic DIYer, I took on the challenge of making them myself, surprisingly ending up with a recipe that outperformed anything I had burnt before. Satisfied, I started selling them in the crates, and soon the demand for candles outpaced the gift crate

Already committed to the crates and knowing it was easier to teach candle making than woodworking, I turned to my sister Lauren for help. Thankfully, she embraced it, spending long nights creating with my dad and brother around their kitchen table in Huron, designing wick holders and other methods to become more efficient, and eventually forming Firelands Wax later that year.

We spent the next few years working together, with me ordering candles from her until Covid changed everything. My crate business closed and her candle sales dropped, forcing us both to adapt. Ultimately, Lauren decided to go back to school for nursing and asked if she could pass the Firelands Wax torch back to me in 2022, as I had done with her so many years prior… and here we are!

Today, I’m building Firelands Wax into the business I searched for all those years ago—a small batch, premium soy candle company whose products evoke the spirit of our region with simplicity. It’s been my lifelong passion to create with my hands, and I’m SO grateful to be able to do that here, with you. I’m so glad you are here and hope my handmade candles help you to enjoy your home and the changing of the seasons the way I do!

With love,

Danielle Gura

handmade seasonal Ohio soy candles

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